Stakeholder Tracker (Excel)
Stakeholder analysis that survives contact with a real programme: who they are, how much power they have, how they feel about it now, and who is actually speaking to them.

Stakeholder maps are usually drawn once during initiation and never opened again. The reason is that the classic influence/interest grid records a position but not an obligation — nothing on it says who owes whom a conversation this month.
This tracker adds the missing half: current sentiment, target sentiment, named relationship owner and last contact date. The dashboard then shows the gaps, which are almost always the high-influence stakeholders nobody has spoken to since kickoff.
Who it is for
Project and programme managers running stakeholder engagement, and change leads planning communications.
What is included
- Start Here — how to run the analysis and how often to revisit it
- Stakeholder Tracker — role, influence, interest, current and target sentiment, engagement approach, owner, last contact
- Dashboard — influence/interest positioning and engagement coverage
When to use it
- A programme is starting and you need a stakeholder map for the charter
- Support is slipping and you cannot tell where
- A change or comms plan needs an evidenced audience list
Format and compatibility
- File format
- Microsoft Excel workbook (.xlsx)
- Editable
- Yes — nothing locked, protected or watermarked
- Delivery
- Instant download after purchase on Etsy
- Licence
- Single-user commercial use on your own projects. See licence and downloads.
- Price
- €7,95
Delivered as a standard .xlsx workbook. No macros — the .xlsx format cannot contain them, so it opens without security warnings and passes corporate download policies. Every cell is editable; nothing is locked or password protected.
Questions
Does it draw the influence/interest grid automatically?
The dashboard positions stakeholders from the influence and interest values you set.
Is this suitable for a change management audience map?
Yes. For a full training and adoption rollout, the impact mapping in a dedicated rollout tracker goes further.
Get the Stakeholder Tracker (Excel)
€7,95 — instant download, editable, no subscription and no account beyond Etsy.
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